Highlighting the ongoing work of the Georgia Department of Public Health's
Division of Communications, six prestigious awards were presented last week
before a national group of professionals.
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Pieces of the media kit created for the Georgia SHAPE launch.
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The Centers for Disease Control and Prevention's National Public Health
Information Coalition (NPHIC) held its annual symposium in Washington, D.C.,
an event that helped further the organization's mission of providing tools
and guidance for interactive communication between public health and
communities throughout the country.
"These awards of excellence represent a team effort," said DPH
Communications Director Ryan Deal. "They represent one more form of
validation that what we are doing is effective in ultimately protecting the
lives and health of Georgians."
These accomplishments also indicate DPH is heading in the right direction
since becoming its own department in July 2011, Deal said.
NPHIC received more than 300 entries from public health agencies nationwide
that showcased a variety of campaigns. Competition has perhaps never been
greater since there are more channels and methods than ever before to
deliver an effective message. DPH brought home several accolades.
Gold medal winning efforts included the "Ready Georgia App," which earned
judges' choice, topping others in the New Media category for social media
and Internet use in an production. The app was created through a partnership
with the Georgia Emergency Management Agency and now allows everyone in the
state a means of preparing for multiple hazards.
The infant mortality report “From Preconception to Infant Protection: A
Regional Look at Periods of Risk for Georgia’s Newborns,” won gold in the
Print category for outsourced production of annual reports and other major
reports. The report provides an in-depth analysis of the causes of infant
mortality in Georgia and identifies specific clusters throughout the state
where most infant deaths occur, as well as specific interventions to address
these issues.
Efforts related to Georgia SHAPE, Gov. Nathan Deal’s statewide initiative to
fight childhood obesity, translated into multiple awards. DPH was awarded a
silver medal in the Media Relations Category for the in-house production of
media kits, and a bronze medal in the New Media category for the in-house
production of websites and Internet use.
Other efforts in this same vein included “Epidemic Has Heavier Price for
Children,” a silver award winner in the Media Relations category for
in-house production of an opinion/editorial. DPH also brought home a bronze
medal in the same category for the opinion/editorial “Combating Child
Obesity – A Priority.”
-Story by DPH Risk Communicator Eric Jens